Falcker is growing, and growth takes investment. Falcker are delighted to announce that they have secured funding from Belgium-based venture capital firm 9.5 Ventures. The investment means they can now accelerate growth in strategic storage tank territories, including Central Europe, South East Asia, and North America.
Where We Are Today
This year Falcker have turned a profit for the first time in their history. It’s something they have worked towards, and they’re proud of their achievement. But it doesn’t end there. Falcker want to continue with this momentum.
Falcker know they a growing company, and there are two routes they can take to expand into new markets – with investment or without it. With no external investment, they could continue to grow slowly. But this gives competitors the chance to catch up with their market-leading solutions for digitising the maintenance of storage tanks.
So for around a year now, Falcker have been exploring opportunities to build on their success. Right now they have a powerful platform, happy customers, great partners, and a host of new features. They are hearing lots of positive noises about Falcker in the marketplace.
The time is right to scale, and they want to do it properly. That’s why Falcker have set out a strategic roadmap for growth.
Where We’re Headed Tomorrow
Their roadmap is based on three key pillars: win more customers, operate more efficiently, and work to a playbook for global growth. By bringing in external investment, they can catalyse growth.
Pace of growth is important. Why? Because they are in a niche. Falcker is in the right place at the right time. They have a unique proposition. But if they don’t accelerate growth quickly, major players with significant amounts to invest will begin to break into this market.
By taking no action, they risk losing their lead in the market. They need acceleration to maintain their pole position. Since merging Falcker and Symbioo, they have a strong software development team working in Indonesia to develop new features for their customers. That’s backed up by a growing team that can be easily scaled through an additional, flexible workforce. But they still need to do more to bring their product to new markets.
Clearly, Falcker need a stronger presence in key global hubs. That requires a well-planned ‘land and expand’ strategy. So they have set their sights on four key locations: Central Europe, Singapore, Houston, and the Middle East.
The Way Forward With 9.5 Ventures
In each location, Falcker are planning to optimise the sales cycle and the onboarding of new customers with a hand-picked team of specialists, made up of an executive sales agent, sales reps, preferred partners, and delivery managers responsible for customer success. This model will help us scale our operations all over the world – efficiently, effectively, and at high speed.
Having 9.5 Ventures on board means they can accelerate their expansion. But the benefits of working with them are more than financial. They have valuable insight, knowledge, and business intelligence that can help shape and structure their company more effectively. They can help take Falcker to the next level, as they set up new legal entities and manage their regulatory responsibilities and compliance in new territories. There are cultural differences that they need to consider.
Inspecting a tank farm can happen anywhere. The challenges are the same all over the world, and they love to help customers by providing a digital solution that adds value to their operations. Falcker are experts at this. But what’s new at Falcker is putting their solution into new countries. Thankfully, with the backing of 9.5 Ventures, they can now focus on what they do best – helping customers.
For more information visit www.falcker.com
